About

Bend Reality attracts playful, curious and proactive people…

Bend Reality fulfills a commitment that Bruce Kasanoff made to Marshall Goldsmith when he accepted Bruce into his 100 Coaches community. There’s no money or business model involved. The sole intention is to help people be more expansive and loving.

During 2023, Bruce brought together about 30 of the most expansive people he knows for a series of intimate conversations. Those interactions have led Bend Reality to our current incarnation, in which we are touching people around the globe.

Together, we focus our attention on the rewards of shifting our perspectives so that we…

  • see the interconnections between us

  • gain compassion

  • become more expansive

PERSPECTIVE IS EVERYTHING

Simple example: let’s say we show you a cow and your first thought is: milk (and cheese!).

Someone else says: steak.

You visit India and they say: that cow is sacred.

Same creature. Very different perspectives.

We are eight billion different humans experiencing reality through eight billion different lenses, but each of us will one day get to the realization that love unites us, because we are all divine love.

(Yes, even the jerks and the evil ones and the guy who just swore at you.)

If you spoke with every member of our group, you would hear many different perspectives. There is no one “correct” Bend Reality point of view.

But, speaking as Bruce, I would like to give you a quick sense of the starting point that has motivated me to create and grow Bend Reality…

Everything originates from love, everything ends in love. Love is everything that you see around us. When you see a painting, realize the painter was in the state of conscious love while painting. They employed the universal force called love, the universal energy.

When you go to a concert and see a performer who gets 10,000 people on their feet, you are experiencing love.

Pour love into everything you do, including being you.

You can be an inspiration, you can be light, you can be a voice for reason. You can be a voice for love. And whoever is ready to listen to that will be experiencing love.